What is natural creativity?

It is when an idea is actually there already. It’s about discovering it and pushing to its full potential, so that the final result makes much more sense. It’s as if it always existed.

How does natural creativity shape brands?

Stripping things back to the simplest form means a brand can be left with something so clear and recognisable that the creative then becomes synonymous with the brand. 

What are your creative characteristics?

I love the opportunity to really understand each client and what they individually like. Getting to know people first means the end results are intuitive as well as collaborative.

What aspects of creativity do you relish?

I love being able to surprise clients with ideas, things they may not have thought of doing and succeeding in creating something perfectly suited to them. To us, it’s our job, but to them its magic!

What gets you out of bed in the morning?

I’m happy with the simple things really, being immersed in the countryside with our black lab, enjoying the ‘natural creativity’ around me. 

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What IS natural creativity?

An instinct for what’s right and what works aesthetically and commercially .

How does natural creativity shape BRANDS?

Helps audiences identify and understand what makes a brand unique and special, so our clients benefit.

What are your creative characteristics? 

Empathy, insights and all-round experience. Over many years I have built up an aptitude and deep rooted understanding for creativity and more specifically effective marketing and creative communications.

What aspects of creativity do you relish?

Getting beneath a brief to unearth the real  truth and unique proposition for the brand. I relish the effect that great design can have on a business, and watching a brand grow and become successful.

What gets you out of bed in the morning?

A need to feed my tea addiction coupled with a desire to get better in every way.

shaun@quantock.com

 

What IS natural creativity?

It is something which is inherent, instinctive and fun! Creativity is individual, and is reflected in each piece of 
our work.

How does natural creativity shape BRANDS?

Depends on the client but without it, the basic message is lost, maybe because it’s just uninteresting and hasn’t attracted attention or there’s a lack of clarity...;

What are your creative characteristics?

I’m very organised and efficient. This translates in my design which has always had a structured style to it. I have a strong appreciation for space, and providing clarity to the viewer is vital.

What aspects of creativity do you relish?

Taking copy and images... raw materials if you like, and moulding them into something fun, attractive and informative that a brand can be proud of.

What gets you out of bed in the morning?

People... in a word. Firstly my family, then the people I share the office with. I love the interaction at work, with clients and colleagues which makes me relaxed and in turn better at what I do.

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What IS natural creativity?

Letting instinctive and deeply rooted thoughts, beliefs, ideas and dreams emerge effortlessly from a person. Whilst everyone had a degree of this ability in them you need to be in the right environment and attitude to really realise it.

How does natural creativity shape BRANDS?

It is too easy to get lost or get over reliant on process, data, etc. The way to create a differentiated brand strategy, positioning, and a creative platform is to use all the good logical stuff, but let the heart of all the thinking and expression come from natural creativity.

What are your creative characteristics? 

I have immense experience across the creative sector having worked in famous agencies on famous brands, The advantage of “grey hair” is that I recognise most situations that brands and people find themselves.

What aspects of creativity do you relish?

Love of the industry and working with interesting people and companies. If it is of the highest quality and makes a difference, I relish it!

What gets you out of bed in the morning?

I love the industry and working with interesting people and clients

simondodd@quantock.com

What IS natural creativity?

To me, natural creativity is the innate ability to craft innovative solutions. It's that gut feeling of what's right, what will work. It’s instinctive!

How does natural creativity shape BRANDS?

Great creativity enables deeper and more meaningful connections, and allows us to construct an engaging narrative and positive discourse between both client and consumer. Engagement is key - communication should go both ways! 

What are your creative characteristics?

I have a close attention to detail and a desire to perfect every aspect of design. I always like to ask why; and question the context of the work that we do - what's the best design solution, and how can we go above and beyond.

What aspects of creativity do you relish?

It's that thing of seeing a piece of work stand on its own legs ”out in the wild” and the difference that it makes.

What gets you out of bed in the morning?

Having the knowledge that as designers, we have the power through our work to invoke positive change, that we can help create that next big idea, or give an individual a greater voice.

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What is natural creativity?

A soft factor and a uniquely individual and authentic characteristic, creativity goes to the very heart of human decision process - the head and the heart. Our agency is built on values, and our team is built on character. It's about individual expression and a diverse set of skills combining to create innovative solutions. Natural Creativity™ is infinitely motivating!

How does natural creativity shape brands?

Endless, creativity is source of progressive change.

What are your creative characteristics?

People and progression....
I believe in continuous development through a purpose driven culture. I cherish building long-standing relationships which are built on deep-rooted honest connectivity and trust.

What aspects of creativity do you relish?

Seeing great ideas, brought to life. The role which creative plays excites me, how best is it applied, how best it is connected and how does our creative output evolve to keep up with the fast changing world. Creative solutions ignite imagination

What gets you out of bed in the morning?

A desire to absorb and challenge myself personally and professionally. I am lucky to be surrounded by a wonderful family, brilliant friends, and truly spirited colleagues and clients.

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What IS natural creativity?

The ability to get this balance right and still push the design beyond client expectations. It is often the case though that the more ‘over-designed’ something becomes, the more you lose connection with the original idea.

How does natural creativity shape BRANDS?

It can benefit different clients in many different ways. It really is different for each and every client and that is why no two jobs are ever the same.

What are your creative characteristics?

I am able to get to the crux of the brief and craft design solutions quickly and efficiently. You can produce the most creative designs, but they still have to fulfil a purpose. A good balance between creativity and practicality is essential.

What aspects of creativity do you relish?    

I like the challenge of creating order from chaos… taking a client’s roughly sketched thoughts, and working with them to achieve a clear and creative solution.

What gets you out of bed in the morning?

Literally… it would probably be either the kids, or the dog. Figuratively, there is a huge variety in the work we produce which means that every day feels different. In the morning you can be sketching down rough ideas for a logo, then in the afternoon you can get absorbed in a hundred page magazine or brochure. The studio is also a fun environment to work in and I feel lucky that the designers have become some of my best friends over the years.

terry@quantock.com

What is natural creativity?

It is the result of a natural process – a combination of curiosity and knowledge. From this curiosity a spark is created generating new and novel ideas/solutions which solve a problem or task.

How does natural creativity shape brands?

Each client is different, therefore you cannot work to a formula. Natural Creativity^TM helps to find creative solutions for that specific client.   

What are your creative characteristics?

Although I understand that there is commercial value to everything that we do and at some point you have to turn off the idea generation part of the process and really work on the innovation and execution part in order to bring a project to life.

How does natural creativity shape extraordinary brands?

Each client is different, therefore there you cannot work to a formula. Natural Creativity helps to find creative solutions for that specific client. 

What aspects of creativity do you relish?

I relish being part of a creative team, nothing ever gets wasted - some ideas may not be appropriate for a certain client, but they might be the creative catalyst for another. There is always a solution out there to a client’s objective - everything is achievable!

What gets you out of bed in the morning?

Alexa. (ha! only joking!) I am fortunate to work somewhere that I love. We are based in a wonderful location and our studio is a great environment to work, but it is not the building that makes coming to work enjoyable - it is the people, plus no two days are ever the same.

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What IS natural creativity?

An innate desire to make your mark on the world as you see it, which comes from instinct, intelligence and experience.

How does natural creativity shape BRANDS?

Creativity is the world’s most human craft, and despite countless new devices and mediums, creative people remain at the centre.           

What are your creative characteristics?

Creating, inspiring and facilitating inspirational designs for all forms of visual communications.

What aspects of creativity do you relish?

Guiding and supporting our creative team to cultivate and shape their skills to construct designs of outstanding excellence.

What gets you out of bed in the morning?

The opportunity to experience all aspects of the world around me, from the sights and sounds of the countryside along my cycle to work to a day of working with our talented designers.

simon@quantock.com

What does natural creativity mean to you?

A natural confidence and imagination to express yourself visually.

How do you think creativity helps clients go beyond?

Creating unique and memorable identities for their brands.

What got you into the creative sector?

Having completed my Graphic illustration degree later in life, this was a way to express myself and see ideas come to life.
 

What key attributes do you bring to the team?

Organisation, and looking after the team, and being involved in all aspects of the business.

What gets you out of bed in the morning?

Knowing that lots of people rely on me to start their day.

What aspects of creativity do you relish?

I love seeing the new ideas and concepts that the team create.

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